Big Buck Winning Weekend: Coca-Cola 600 with Brad Paisley

Coca-Cola 600 with Brad Paisley
Photo credit Charlotte Motor Speedway

Charlotte Motor Speedway will turn up the volume on patriotism and celebration during its America 250 Memorial Day Weekend, highlighted by a powerhouse lineup of entertainers ahead of the 67th running of the Coca-Cola 600. Headlining the festivities, country music superstar Brad Paisley will take center stage for a star-spangled pre-race concert on Sunday, May 24, 2026!

The 2026 Coca-Cola 600 will serve as a heartfelt tribute to America’s 250th birthday and the brave men and women of the U.S. Armed Forces. From stirring pre-race ceremonies to high- octane NASCAR action, fans can expect a weekend overflowing with energy, reverence and all- American spirit.

A three-time GRAMMY Award winner and Grand Ole Opry member, Paisley has cemented his place among country music’s all-time greats. For nearly 25 years, his signature blend of heartfelt songwriting and dynamic showmanship has earned him two American Music Awards, 15 Academy of Country Music Awards and 14 Country Music Association Awards. Generating nearly 5 billion career streams worldwide, Paisley has solidified his status as one of the genre’s most enduring and beloved performers.

Fans can get stage-front for Paisley’s full-throttle concert with a pre-race track pass upgrade, offering up-close access to the headline performance and driver introductions before the green flag drops on NASCAR’s crown jewel, the Coca-Cola 600.

It's a Coca-Cola 600 Big Buck Winning Week and that means every single hour this weekend we're giving you the chance to win tickets to this year's race, courtesy of Charlotte Motor Speedway!

All you have to do is listen for the code word to text to 20357*!

Contest Dates:

February 6, 2026 at 8:00pm US/Eastern through February 8, 2026 at 7:59pm US/Eastern

For the "Big Buck Winning Weekend: Coca-Cola 600 with Brad Paisley" text code word contest, listen February 6, 2026 starting at 8:00 p.m. ET through February 8, 2026 at 7:59 p.m. ET for the on-air announcement of the code word. Upon hearing the code word, text it to 20357. You will have until 7:59 p.m. ET February 8, 2026 to text the correct code word. Entries received after the cutoff, will not be considered or eligible to win in this contest. Unlimited entries per person for each Contest Play. Multiple code words will be announced and used in this contest. All entries for all code words will be entered into one pool of entries in this contest. Entrants may receive a bounceback text from Station with confirmation of Contest entry, but Entrants will receive no “extra” offers, information, or message content. Standard message and data rates may apply, the frequency of any automated marketing message(s) individual opts in to receive are recurring and varies, text STOP to cancel, and terms are available at http://bit.ly/15FDy2P. Online listeners to streamed broadcasts may experience a lag in transmissions due to buffering limitations. On or around 7:59 p.m. ET on February 8, 2026, one (1) entry will be randomly selected from the combined pool of entries, and upon verification, will win two (2) tickets to the Coca-Cola 600 racing event, May 24, 2026, Charlotte Motor Speedway, Concord, NC. A total of one (1) prize will be offered during this contest, furnished by Charlotte Motor Speedway. Total prize value $100.00. A winner may only win once in this contest. Redeeming and using the prize(s) in this contest requires for the winner(s) (i) to have a valid email address and an app-enabled mobile device capable of downloading and running a third-party mobile ticketing app (e.g., Ticketmaster, AXS, MLB, etc.); (ii) to install, or have already installed, such mobile ticketing app on their app-enabled mobile device; and (iii) to login into an existing user account or to sign up for a free user account with the third-party operating such mobile ticketing app by completing a form with all required information, including at a minimum first name, last name, and valid email address. THE PRIZE(S) IN THIS CONTEST CANNOT BE REDEEMED OR USED BY ANY MEANS OTHER THAN THE DESIGNATED THIRD-PARTY MOBILE TICKETING APP FOR THIS PRIZE. INDIVIDUALS WHO DO NOT HAVE A VALID EMAIL ADDRESS, ACCESS TO AN APP-ENABLED MOBILE DEVICE AND/OR DO NOT COMPLY WITH THE FOREGOING REQUIREMENTS WILL NOT BE ABLE TO REDEEM OR USE THE PRIZE(S) IN THIS CONTEST SHOULD THEY BE SELECTED AND VERIFIED AS A WINNER, WILL NOT RECEIVE A SUBSTITUTE PRIZE, AND SHOULD NOT ENTER THIS CONTEST. The winner(s) and any guest(s), if applicable, must comply with any and all COVID-19 vaccination, screening, testing, safety and related requirements imposed or required by (if applicable) the Station, the venue, event promoter, sponsors, travel providers, hotels, governmental authorities or others in connection with the receipt, use, and redemption of the prize. Refusal to comply with all applicable COVID-19 requirements will result in forfeiture of the prize and no replacement or alternate prize will be provided. All cancellations are deemed beyond the control of the Station and its sponsors. This includes, but is not limited to, event cancellations due to any pandemic or epidemic constituting a public health emergency, including those subject to government mandated quarantines, travel restrictions, or stay-at-home orders.  The Station and/or its sponsors shall in no way be responsible under any circumstances whatsoever for replacing, and/or for reimbursing any winner(s) with any form of compensation for, any prize(s) or portion(s) thereof forfeited due to the refusal of the winner(s) and/or their guest(s) to comply with all applicable COVID-19 requirements and/the cancellation of any event, nor will any alternate prize(s) be provided. Otherwise, WROQ-FM's General Contest Rules apply and can be found HERE.