Is traditional Black Friday shopping a thing of the past? Maybe not, if Gen Z has a say

black friday shopping
Photo credit Photo by Sandy Huffaker/Getty Images - FILE

(WWJ) Big crowds, long lines, and die-hard deal-seekers camping out overnight...

Since the 1980s, Black Friday has evolved in the U.S., turning into the biggest shopping day of the year. But as online commerce continues to take over, what role does brick-and-mortar play the day after Thanksgiving?

On a new Daily J, WWJ's Zach Clark learns that the younger generation is helping to push in-person shopping.

Featured Image Photo Credit: Photo by Sandy Huffaker/Getty Images - FILE