Tis the Season: Miller Lite’s ugly sweater knitwear line returns with a brand new design

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By , WBBM Newsradio 780 AM & 105.9 FM

Get in the holiday spirit this year with new items from Miller Lite's ugly sweater knitwear line!

We all know the holidays might look a little different this year due to the ongoing COVID-19 pandemic, but one thing remains the same: you can rock around the Christmas tree in Miller Lite’s ugly sweater.

Miller Lite’s ugly sweater knitwear line is returning with a brand new design and a few new items, including brand new inclusive packaging and cans, so you can still celebrate “in style."
Miller Lite’s ugly sweater knitwear line is returning with a brand new design and a few new items, including brand new inclusive packaging and cans, so you can still celebrate “in style." Photo credit Miller Lite

That's right, Miller Lite’s ugly sweater knitwear line is returning for a sixth consecutive year with a brand new design and a few new items. Last year was the first year the holiday sweater was extended to include an entire line of items, from hats and gloves to dog scarves, and this year boasts a different design and inclusive holiday packaging and cans, so you can still celebrate “in style."

Whether you are still celebrating the holidays with families and friends, or staying in with loved ones, you can cozy up in a number of Miller's knit items. Plus, it's always Miller Time!

Miller Lite’s ugly sweater knitwear line
Miller Lite’s ugly sweater knitwear line Photo credit Miller Lite

“Miller Lite is all about bringing people together, especially during the holidays,” said Kristina Hebenstreit, associate marketing manager on Miller Lite. “While the holiday season is going to look very different for everyone, it was important to keep our knitwear tradition alive so people can continue those festive Miller Time moments in person or in spirit.”

Miller Lite’s ugly sweater knitwear line is returning with a brand new design and a few new items, including brand new inclusive packaging and cans, so you can still celebrate “in style."
Miller Lite’s ugly sweater knitwear line is returning with a brand new design and a few new items, including brand new inclusive packaging and cans, so you can still celebrate “in style." Photo credit Miller Lite

This year you, your beer, and your friends and family can all match for holidays with the limited-edition line that includes:
• Sweater ($49.00)
• Vest ($47.00)
• Socks ($10.00)
• Beanie ($19.00)
• Headband ($12.00)
• Koozie ($5.00)
• Scarf ($16.00)
• Gloves ($14.00)
• Tap Handle Sweater ($9.00)

The ugly sweater gear will officially be available online starting on Monday, Nov. 9, while supplies last.

Miller Lite's new ugly sweater line is also debuting in tandem with its holiday cans and packaging that feature couples and friends celebrating the holidays and phrasing such as "Lite up the season" and "Lite up the gathering."

Miller Lite’s ugly sweater knitwear line is returning with a brand new design and a few new items, including brand new inclusive packaging and cans, so you can still celebrate “in style."
Miller Lite’s ugly sweater knitwear line is returning with a brand new design and a few new items, including brand new inclusive packaging and cans, so you can still celebrate “in style." Photo credit Miller Lite

The brand also has a few special moments coming up in November to help drinkers celebrate the holidays in an even bigger way, so stay tuned!

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