The average female Gen Xer hasn’t worn her natural hair color since 2019, new research suggests.
A poll of 2,000 women ages 42-57 revealed that half (49%) have spent between two to six years dying their hair a different color than what they were born with.
In fact, one in three (32%) said they aren’t even sure what their natural color is anymore.
Another one-third (32%) of respondents in relationships aren’t sure that their partner knows their real hair color, either.
https://swnsdigital.com/us/2022/04/most-gen-x-women-havent-worn-their-natural-hair-color-in-years/
