SAN FRANCISCO (KNX) — With festivities underway, Jeopardy! champion and Oakland resident Amy Schneider is leading the 52nd annual San Francisco LGBTQ+ Pride Parade as a Celebrity Grand Marshal.
Each year, Grand Marshals are chosen to be honored in the parade as local heroes who have contributed greatly to the SF Bay Area LGBTQ+ community or to society at large.
The theme for the 52nd Pride Parade, which is being held Sunday for the first time since 2019, is "Love Will Keep Us Together." It began at 10:30 a.m. in downtown San Francisco and will be followed by celebration at the Civic Center Plaza until 6 p.m.
"After two years, the return to an in-person celebration for San Francisco Pride will be an uplifting showcase of some of the best LGBTQ+ luminaries, leaders, and community groups the San Francisco Bay Area has to offer," Suzanne Ford, San Francisco Pride interim executive director, said. "This will be a historic moment in our fight for inclusion, acceptance and equality for all LGBTQ+ people, as we come together in solidarity to celebrate the progress that has been made, while responding with love, activism, and radical inclusion against discriminatory laws that are being enacted across the country at an alarming rate."
Schneider is joined as a Celebrity Grand Marshal by Sherry Cola. The festivities will be headlined by two-time Grammy Award Nominee Martha Wash and hosted by some of San Francisco's most iconic drag queens including, Per Sia, Yves Saint Croissant, Honey Mahogany and Sister Roma.
After months of controversy and a ban, the SF Pride Board and San Francisco police announced in early June that uniformed officers will be allowed in the parade, following a compromise between the two groups.
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