Montreal, Canada and Santa Monica, USA -- 15-time Grammy winning musician Eminem, EMMY® award-winning immersive entertainment creators Felix & Paul Studios, and Facebook's Oculus today launched Marshall From Detroit. The cinematic VR experience is now available for Oculus Go, Oculus Rift and the Samsung Gear VR."In Marshall From Detroit, we sought to explore the city impressionistically: Detroit as a memory, a feeling, a dream," said director Caleb Slain. "With a front row seat down memory lane alongside Marshall and Sway, this lyrical experience offers an unprecedented glimpse into its eponymous titans. We all have a home. And the extent to which it shaped us is one of life's great mysteries. But as any native would tell you, Detroit, Michigan is one hell of a place to call home."
Marshall from Detroit is a 3D 360-degree virtual reality experience featuring Marshall Mathers (Eminem) and Sway Calloway and directed by Caleb Slain in collaboration with Félix Lajeunesse & Paul Raphaël. The 21-minute immersive VR experience, produced by Felix & Paul Studios in conjunction with Facebook's Oculus, invites the viewer to join Eminem on a nighttime ride through Detroit with an up-close-and-personal view into the rapper's thoughts and views on the city he has always called home. Eminem's manager Paul Rosenberg and his producing partner Stuart Parr executive produced the experience via their Shady Films banner.
WARNING THE TRAILER IS NSFW
"It was a remarkable experience to collaborate with Marshall on this project," said Paul Raphaël, co-founder and creative director of Felix & Paul Studios. "Marshall and the place he calls home are deeply intertwined — a motif we have explored with virtual reality since we produced the Nomadsseries, Through the Ages, and The People's House. Here we used VR to tell a new side of Eminem's story, one where audiences will get closer than ever before to this musical icon."
Marshall From Detroit recently premiered at the 2019 Sundance Film Festival and is now available for free on the Oculus Store for Oculus Go, Oculus Rift and the Gear VR. The virtual reality experience was captured and produced using Felix & Paul Studios' full-spectrum VR platform, including the studio's proprietary, state-of the art cameras and pre- and post-production software suite. Spatial audio capture, design and processing was provided by Headspace Studio.
