
Even though Budweiser will not have a commercial in this year's Super Bowl, you will still see the iconic Clydesdale horses on your televisions.
Fellow beer company Sam Adams just released the ad they will be running during the big game, which also features Clydesdales, although these horses aren't as well behaved as Budweiser's.
The ad will only air in Boston and New York during the Super Bowl, which will be promoting Sam Adams' new “Wicked Hazy” IPA.
According to KMOX, this comes as for the first time since 1983, Anheuser-Busch won't be using loads of cash to advertise for Budweiser during the Super Bowl. The company announced it is instead donating the money it would have spent on commercials to coronavirus vaccination awareness efforts.
Although you'll still see four minutes of ads during the game for its other brands like Bud Light, Michelob Ultra and its new seltzers – the Budweiser Clydesdales will not be seen.