Major Pa. wine retailer to sell Sixers star James Harden’s wines

“The Beard” will sell his J-Harden red blend and cabernet sauvignon in stores
Philadelphia 76ers guard James Harden.
Philadelphia 76ers guard James Harden. Photo credit Cole Burston/Getty Images

PHILADELPHIA (KYW Newsradio) — Here's news about a drink that'll put some hair on your face.

Philadelphia 76ers star James Harden has released his own signature wine collection, and a major alcohol retailer will soon start selling it in Eastern Pennsylvania.

“The Beard” has teamed up with the wine brand J-Shed, and he already has a pair of J-Harden red wines on the market, a California red blend and a California cabernet sauvignon.

Harden launched the wines in late August. Sixers Basketball Operations President Daryl Morey says he's a fan, and helped get the word out about the wine after it went public.

Harden says he wanted to bring excitement to the wine industry and turn some heads with a wine you can drink anywhere.

Fine Wine and Spirits tweeted that it will soon start retailing the wine on a limited basis throughout Eastern Pennsylvania soon.

Featured Image Photo Credit: Cole Burston/Getty Images