Las Vegas-based Dollar Loan Center has secured naming rights for the Henderson Event Center. The still-under construction 6,000-seat multi-purpose venue on Green Valley Parkway near The District at Green Valley Ranch will be the future home of the American Hockey League’s (AHL) Henderson Silver Knights.
The Henderson Event Center, now known as the Dollar Loan Center, will also become the new home of the Southern Nevada Sports Hall of Fame.
“Our 250,000 customers and staff LOVE Hockey in the Desert,” said Chuck Brennan, Founder and CEO of Dollar Loan Center. “We are thrilled to blend the brands of the Henderson Silver Knights and The DLC. We have been partners on many levels with the Vegas Golden Knights for years and can’t wait to bring it to the next level with HSK!”
Brennan tells CBS Sports Radio 1140 the partnership is signed for 22 years. It also includes the Silver Knights, Golden Knights and DLC working together to create a charitable program that gives back to the local community.
Dollar Loan Center is a Vegas Born company that was founded in 1998 and has been serving the local community for 22 years. DLC has grown from one office and one employee to nearly 60 locations throughout Nevada and Utah with a staff of over 300.