Luxury purses, handbags, and carry-ons can’t compete with the story behind the handmade leather and canvas bags from “R Riveter."
Military spouse Lisa Bradley co-founded the company and revolutionized the fashion manufacturing industry by recruiting military spouses across the country to stitch together the bags in their homes.
Now, a multi-million-dollar business, on the latest episode of the Eye on Veterans podcast, we hear how this military spouse-founded brand got its humble start in an attic.
From a small home-based endeavor, Bradley shares how she was inspired to enlist her fellow military spouses, who often have challenges finding reliable employment, to join the company.
After initial success, Bradley outlined how they scaled the company, expanded operations, and eventually made an appearance on the popular TV show "Shark Tank."
Bradley spoke about working with business icon Mark Cuban, and how, despite their growth, R. Riveter stayed true to the original mission: helping military families.
Over the years R. Riveter has sold thousands of bags, and Bradley shared a story about a family who was able to keep their father’s memory alive, through a truly unique line of handbags.
Check out R. Riveter Bags for women and men here.
Contact Phil Briggs, the host of CBS Eye on Veterans at phil@connectingvets.com.