Hallmark Channel airing Betty White marathon in honor of late star’s 100th birthday

Betty White
Photo credit (Getty Images)

America’s sweetheart Betty White was just several weeks away from celebrating her 100th birthday when she died on New Year’s Eve.

As the world continues to remember the “Golden Girl,” the Hallmark Channel has revealed it will pay tribute to White with a marathon of her work airing on January 17, which would have been her centennial birthday.

In an announcement exclusively reported by Southern Living, Hallmark will host “Honoring Betty White.”

Beginning at midnight on the 17th, the Hallmark Channel will air a 40-episode marathon of “The Golden Girls." Fans will be able to watch curated episodes of the classic show until the 2011 Hallmark movie “The Lost Valentine,” starring White and Jennifer Love Hewitt, airs at 8pm ET/PT. The "GG" marathon will resume following the movie and conclude on January 18 at 5:00 am ET/PT.

“The marathon includes specially selected episodes of The Golden Girls that highlight Rose’s surprising competitive streak; visits by her St. Olaf relatives; funny career moments from the grief center and assisting consumer reporter Enrique Mas; along with plenty of romance, including boyfriends Dr. Jonathan Newman, Mister Terrific and of course, Miles Webber,” the network said in a statement, per the outlet.

In addtition, the Hallmark Channel will also participate in the viral Betty White Challenge by donating to the North Shore Animal League America.

White was an advocate for animal rights and worked closely with many organizations to help get animals adopted and promote more humane treatment of animals.

The Betty White Challenge is a movement on social media where fans encourage others to donate to a local or national animal shelter, organization, or agency in White’s name to celebrate her birthday and the cause closest to her heart.

A report this week confirmed that White died from a stroke. The death certificate listed the cause of death as “a cerebrovascular accident,” which is a loss of blood flow to part of the brain that results in brain tissue damage. It reveals that she suffered the stroke six days before her death.

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