After all the controversy surrounding "Aunt Jemima" products Quaker Oats is finally retiring the racist stereotype that has adorned its pancake mixes and syrups for decades.
Long criticized as a racist caricature of a Black woman stemming from slavery, “Aunt Jemima” will now be called Pearl Milling Company and feature a new logo. "We are starting a new day with Pearl Milling Company," a PepsiCo spokesperson said. "A new day rooted in the brand's historic beginnings and its mission to create moments that matter at the breakfast table."
In case you are wondering, The Pearl Milling Company is a real company, founded in 1888, that came up with the original ready-made pancake mix.
