Thanks to Blake Shelton, and Ryman Hospitality Partners, Blake's Ole Red bar will be receiving another home in Las Vegas, already having two locations in Tennessee, a location in Orlando, Florida, and one in Tishomingo, Oklahoma.
Ole Red’s Vegas location will sit at the coveted and highly trafficked intersection of the Las Vegas Strip and Flamingo Road.
Shelton shared, “I’ve been going to Las Vegas for 20 years now working and I've never felt like there was enough of a country music presence.” Now the Country superstar is solving his own problem. Ole Red will be in front of Bally’s Grand Bazaar Shops, a property that is almost essential for a celebrity-backed venue.
Reed noted, “This is truly the best piece of undeveloped real estate in Las Vegas, it sits right across from the Bellagio fountains. This will be a wonderful place for us to rotate the young artists that we are building relationships with. And hopefully Blake [when you do a] residency at Caesars Palace you can then come and play [here] as well.”
The $30 million property is a four-story theater and restaurant location, which seats nearly 700 patrons. Ole Red will become Las Veags’ first rooftop patio that features its own music venue. The stage is set up to offer a 360-degree concert experience, with full lighting, sound, and acoustics, to give rising artists a sense of what it feels like to play a massive arena show.
“Many of these young artists that we put in these places—these people are really good. We can continue to grow the distribution. We have to continue to grow this supply of quality talent. This is about music—not hamburgers and beer,” explained the beloved The Voice coach.
Shelton’s biggest goal with Ole Red is to assist up-and-coming artists with “a network of places where artists can get the kind of exposure playing live that is so critical for growing their fan base.”
Shelton’s wife, Gwen Stefani, just said her farewells to her nearly four-year Las Vegas, Just a Girl residency at Planet Hollywood. The Pop star’s run came to a close on November 6.
During the show’s grand finale, Shelton made an appearance on stage. Now, with Ole Red coming to town, Blake is primed to be the next member of the family that sees success in the desert.