Target has landed on the Naughty List.
The retailer’s latest Santa Claus-themed cookies have stirred up a bit of controversy amongst some parents who report seeing an inappropriate image.
The chocolate dipped sandwich cookies are broken up into three parts: Santa’s head, his belly, and his boots.
However, due to a questionable design flaw, some misinterpreted the image.
Parents were quick to express their concern over the R-rated frosting.
“I would not send these to school,” mom of two Suzie Fromer told The New York Post. “Definite design fail!”
“I mean, how on Earth were those cookies able get so far down the [production] line?” Jola Burnett, a market researcher, questioned.
The outlet reached out to Target about the snafu, but the retailer explained that they weren’t aware of the issue.
A rep responded: “We have not received any feedback directly on this item. The design is intended to represent Santa’s boots. We appreciate the feedback and will take it into consideration moving forward.”
Other parents found the flub quite amusing. As one mom noted: “After everything that’s been going on this year with the pandemic, it’s made my December.”
The cookies are currently available for $3.99 at Target.com.