Mark is joined by Gerry Rich, St. Louis native, longtime Hollywood studio marketing chief, and author of Chasing Hollywood, to look back on his journey from Ladue to the upper echelons of film promotion. Rich shares memories of launching groundbreaking independent releases like The Crying Game, Reservoir Dogs, and Strictly Ballroom at Miramax, as well as spearheading major franchise campaigns including GoldenEye and Iron Man. He also offers an inside look at the changing Hollywood landscape, addressing the challenges of studio consolidation, algorithm-driven development, and the shifting dynamics between streaming platforms and traditional theatrical releases.
