When Guy Raz interviews business leaders from the world’s biggest companies on How I Built This, he’s looking for more than anecdotes of success.
Guy has spoken with the founders of some of the world’s best-known companies about their journey to where they are today. His goal is to inspire you with their stories, to provide you with a roadmap to learn how to think differently and to approach challenges like they’re opportunities, just like an entrepreneur.
By his early 20s, Todd Graves knew exactly what he wanted to do—open a restaurant that would make four things better than anyone else: chicken fingers, crinkle-cut fries, Texas toast, and coleslaw. From the opening day of Raising Cane’s in 1996, Todd expanded the chain to 600 stores and 3 billion dollars in sales. But in the early days, he and his partner Craig Silvey got rejected from every bank in Baton Rouge. Even their carefully-researched business plan got a B-minus from a professor, who thought their menu needed healthier options like salad...
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