(WBBM NEWSRADIO) - If we’re talking about fake product reviews, the Illinois Attorney General Kwame Raoul says, “Zero Stars - Would Not Recommend.”
Raoul says the Federal Trade Commission and attorneys general around the country are taking some online sellers to court. One would be Roomster, a website which charges a fee for access to rentals and other housing-related listings. Raoul says people rely on such reviews to make online buying decisions.
“There are some scammers out there,” says Raoul, “either to drown out negative reviews that are legitimate reviews or to promote their reviews or put a stain on a competitor’s product.”
Raoul says it’s serious business - customers rely on such reviews, for, say, furniture and appliances, not just books.
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