Kevin Durant's drama-filled summer may have had more of an impact on the Nets off the court.
According to Brian Lewis and Josh Kosman of the New York Post, the Nets suffered a staggering 30 percent drop in season ticket sales from last season by the start of this season, and rank dead last in the NBA in season ticket sales. Per the Post, Brooklyn sold between 8,000 and 9,000 season tickets last season, but this year, that number was down to 5,500.
As noted in the report, the Nets see themselves as an organization that sees most of their revenue from single-game ticket sales rather than season tickets, but the drop in season ticket sales could also be due to the team upping its season ticket prices by nearly 50 percent before the start of last season's playoffs, which ended with the Nets getting swept out of the first round.
Joe Tsai and the Nets reportedly lost money last year, between $50 and $100 million according to Kosman and Lewis, but hope to rebound in the revenue and season ticket sales department by putting a winning team on the court this year. But it has to be assumed that Durant's trade request and Kyrie Irving's uncertain future in Brooklyn following a first-round exit was a reason behind the Nets' plummeting season ticket totals.
Follow Ryan Chichester on Twitter: @ryanchichester1
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