The Baltimore Ravens have named DraftKings their official sports betting, daily fantasy, and free-to-play partner, the team announced in a statement on Wednesday.
"With the start of the 2021 NFL season upon us, our latest designation with the Baltimore Ravens further exemplifies our commitment to fan engagement by way of the DraftKings experience," Ezra Kucharz, DraftKings' Chief Business Officer, said in the press release. "The newly penned relationship offers something for every kind of sports fan and will allow them to engage with DraftKings' digital content, free-to-play product, daily fantasy sports and, perhaps soon, sports betting, to ultimately bring them closer to the action alongside one of the top teams from the AFC North."
This is DraftKings’ first partner in the state of Maryland and the company’s fifth agreement with an NFL team. DraftKings is also an official sports betting partner and the Exclusive Official Daily Fantasy Partner of the NFL.
"This partnership reflects our continued commitment to delivering unique engagement experiences for our fans," Ravens chief sales officer Kevin Rochlitz also said in the release. "We're proud to collaborate with an industry leader in DraftKings, and we look forward to seeing the innovative ways in which we'll better connect with the Ravens fans across our many platforms."
As part of this deal, DraftKings will have a brand presence all around M&T Bank Stadium, as well as a season-long suite. The partnership also includes a Punt, Pass & Kick event available to DraftKings customers through in-season contests, autographed merchandise, and opportunities for exclusive gameday experiences.
Lucy is a sports betting content producer with Audacy and BetQL. She has worked with WEEI and Audacy as a writer, radio producer and podcaster. Lucy lives in Boston and loves Tom Brady and prop bets. Follow Lucy on Twitter at @LucilleBurdge.
