CHER INTRODUCES HER NEW BRAND OF FROZEN TREATS

Cher is getting in the gelato game and she wants you to know it’s for “real.”
The “Believe” singer announced she’s launching her own brand in a Sunday video on Instagram that showed off a truck emblazoned with the name “Cherlato.”
The truck is decked out in designs showing the 77-year-old inside a cone.
“Yep, This Is Real…. I’m Launching My Gelato…. Watch Out LA!! All Started 5 Years Ago And Now It’s Finally HAPPENING. More To Come,” she wrote in the caption.
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