Instacart announced an exciting free snack contest called “Get Vaxxed For Snacks,” that offers free groceries to people who are vaccinated.
The promotion is in support of President Biden’s initiative to get 70 percent of adults vaccinated by Independence Day, The Hill reports.
The grocery delivery service app announced the sweepstakes as part of the company’s COVID-19 Shopper Vaccine Stipend Program, which provided shoppers and in-store teams with financial assistance during the pandemic.
The program has paid out $2 million to support its customers getting vaccinated so far, according to Instacart.
“Instacart is proud to join the White House’s effort to encourage more vaccinations in the U.S. so we can all gather safely around the table again and celebrate summertime with friends and family,” said Apoorva Mehta, Founder & CEO of Instacart.
“Over the last year, Instacart has been deeply committed to supporting the health and safety of customers, shoppers and employees throughout the COVID-19 pandemic, and today is another important step we’re taking to encourage the communities we serve to get vaccinated. With the Get Vaxxed For Snacks program, we hope to offer customers one more reason to get vaccinated so we can collectively bring this pandemic to an end,” Mehta added.
To apply for the sweepstakes, customers have to sign in on the official website before June 30 at 11:59 p.m. PST.
At least 200 lucky winners will each receive an Instacart gift card worth $500.
In April, Instacart surveyed thousands of customers across the country on their grocery buying habits. Seventy-seven percent of respondents said they will continue to grocery shop online in the future, even after the pandemic.
“We looked at shopper chat logs with the individuals who picked their groceries. We also looked at search trends — what are customers searching for and buying?" said Laurentia Romaniuk, an Instacart trends expert.
"All of this data helped paint a picture about some major shifts in the grocery industry over the last year."