Like many throughout college football, Michigan running back Blake Corum has taken advantage of new NCAA rules allowing athletes to profit off their name, image and likeness, partnering with YOKE Gaming, Subway and Outback Steakhouse, among other branding and endorsement opportunities.
The sophomore ball-carrier, who has missed the Wolverines’ last two games with a high-ankle sprain, put his NIL earnings to good use this weekend, donating and distributing 200 turkeys and 200 gallons of milk in Ypsilanti, a short drive from Michigan’s Ann Arbor campus. Here’s Corum, braving the rain to deliver some holiday cheer.
A four-star high-school recruit who starred at St. Frances Academy in Baltimore before enrolling at Michigan last fall (he also received scholarship offers from South Carolina, Michigan State, Baylor, Tennessee, LSU and Virginia), Corum was having a breakout season before his injury, compiling 915 yards (778 rushing, 137 receiving) and 11 touchdowns for the sixth-ranked Wolverines.
Thanksgiving, as a cultural phenomenon, has taken on a life of its own, invoking images of parades, pilgrims, turkeys, football and eating entirely too much food. But at its core, Thanksgiving is about being thankful for what you have (heck, it’s even in the name). As a star running back for one of the most successful programs in college football, Corum knows he has plenty to be grateful for. That’s why he’s decided to use his platform for good, paying it forward by helping others who are less fortunate. In a country that grows more divided by the day, that kind of selflessness, sharing with those in need, is both admirable and incredibly refreshing.
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