AT&T SportsNet to rebrand as 'SportsNet Pittsburgh'

SportsNet Pittsburgh
SportsNet Pittsburgh Photo credit Pittsburgh Penguins

The Penguins have announced the rebranded network games will be on this coming season.

AT&T SportsNet will become “SportsNet Pittsburgh” and will be owned by the Penguins.

The move happens officially on October 2.

AT&T SportsNet is owned by Warner Bros. Discovery. They announced earlier this year their intention to get out of the regional sports business.

“SportsNet Pittsburgh” will be managed by the New England Sports Network or (NESN) and affiliate of the Penguins’ ownership group Fenway Sports Group.

“Fans will be able to continue watching games seamlessly on their favorite cable, satellite or streaming provider,” according to a release.

The rebranded network will continue to operate out of the current AT&T SportsNet studios on the North Shore, near PNC Park.

We still don’t have any information on where the Pirates will be broadcast in 2024.

“Our top priority is to continue to deliver Penguins hockey, creative content tailored to our fans, and other exciting sports coverage of the region,” said Penguins President of Business Operations Kevin Acklin. “SportsNet Pittsburgh also allows us to deliver our own quality production in collaboration with the expertise of NESN.”

“We appreciate the collaboration from the Penguins and Fenway Sports Group as we reach an agreement that is in the best interest of all parties, including the fans we all serve,” said Patrick Crumb, President, Regional Sports Networks, Warner Bros. Discovery Sports. “I’d especially like to thank our Pittsburgh General Manager Shawn McClintock for his leadership, along with all of our colleagues who have worked passionately for years to showcase Penguins hockey.
We wish the Penguins and Fenway Sports Group much success as they assume ownership of newly named SportsNet Pittsburgh.”

Featured Image Photo Credit: Pittsburgh Penguins