If you wanted to venture out to the new H-E-B in Frisco last week, no matter what day you went you were greeted with a line around the block.
The store's opening was a major success, and could have produced a single days worth of sales of $1 million!
To put that into perspective, industry group FMI says the average WEEKLY sales for a U.S. supermarket was $638,756 in 2021!
H-E-B declined to confirm the actual sales number, but spokeswoman Mabrie Jackson told Dallas News, "Since we opened our doors in Frisco, our customers have embraced us with open arms and enthusiasm."
H-E-B's True Texas BBQ restaurant also sold 1,000 pounds of brisket on opening day.
Jackson said the store's 750 workers, about 600 of which were hired locally, "are working hard and going above and beyond to provide a great shopping experience with the dedicated service and top-quality products our customers across Texas have come to expect from H-E-B."
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