Baseball fans will now have a new soda to enjoy while rooting for their favorite team.
Pepsi has teamed up with Cracker Jack to create a new soda flavor just in time for the MLB playoffs in October.
The new limited-edition Pepsi soda flavor - Pepsi x Cracker Jack - will be the “first-ever Cracker Jack flavored cola," the soda brand said in a press release.
And as you might have guessed, the cola will come with a special prize.
"Each 12 oz can will have one of four original peel-off temporary tattoos – an ode to classic Cracker Jack prizes – making Pepsi x Cracker Jack the ultimate celebration for unapologetic baseball fans this season," the company added.
Only 2,000 cans of the Cracker Jack soda are being produced, so fans will have to go the extra mile to get a taste. In order to win a can, fans have to share a video of themselves singing “Take Me Out to the Ballgame” on social media. Entries should include the hashtags #PepsiSingToScore and #Sweepstakes. The contest ends on October 18th, and the full rules can be found here.
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"Pepsi is a brand with a deep legacy in sports and is an endemic part of the ballpark experience, so we thought it would only be fitting to help fans celebrate the biggest month in baseball with our latest limited-edition drop - Pepsi x Cracker Jack," said Todd Kaplan, VP of Marketing – Pepsi.
"Our first ever Cracker Jack flavored cola perfectly blends the refreshing taste of Pepsi with the sweet caramel and peanut taste of Cracker Jack in a truly delicious collectible for the biggest of baseball fans. We're excited to see fans show their excitement for October baseball by unabashedly singing the timeless baseball anthem, 'Take Me Out to the Ballgame,' for their shot to get their hands on this unique flavor."
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