Like mother, like daughters.
A new ad campaign for swimwear brand Andie Swim features Demi Moore, 58, striking a pose in matching swimsuits with the three daughters she shared with Bruce Willis: Rumer Willis, 32, Scout Willis, 29, and Tallulah Willis, 27.
In an interview with WWD, the 58-year-old Hollywood star shared that it “felt like a perfect time to join [the brand] in welcoming a summer of freedom and togetherness.” Moore has been an investor in the company since 2017.
While collaborating with the company for the photoshoot, she pulled in her daughters for the shoot, which was captured in the East Hamptons.
“It was important to me to include my daughters in this campaign,” Moore said. “I hope others seize opportunities in their lives to create meaningful connections and celebrate every moment with the people they love.”
The campaign, dubbed "Together," shows Rumer, Scout and Tallulah strike a pose with their mother in different colors of the one-piece suit.
Related
Recently, Rumer Willis clapped back after receiving some judgmental comments on Instagram that said she looked "too skinny" in some other swimsuits snaps she shared on social media.
"After the barrage of some really inappropriate comments left on my pic I posted yesterday I was left really bummed ‘cause I was really enjoying the silly pics I took,” Rumer wrote in an Instagram Story.
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