Shake Shack reveals new 'Pride Shake' for the month of June

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Pride Month is the perfect time to honor the critical historical events in the LGBTQ+ community and enjoy some celebratory food items.

According to Good Morning America, Shake Shack has announced a new milkshake that will be available for Pride month.

The fast-food chain revealed its limited-edition Pride Shake is now available nationwide for the whole month of June.

The shake is made with strawberry and blackberry frozen custard and is topped with a mango and passion fruit blend, whipped cream, and rainbow, edible glitter.

On its official Twitter page, Shake Shack captioned its post, “Our Pride is unshakeable. This year, we’re celebrating with a vibrant, fun and delicious new shake dropping on 6/1! #Pride.”

The treat will be served in a cup that Shake Shack designed for Pride. The cup has the chain’s burger logo with an updated Pride flag.

Shake Shack confirmed that it would donate 5% of its sales with a minimum donation of $50,000. The proceeds will go to The Trevor Project, a nonprofit organization that provides crisis intervention and suicide prevention for young people in the LGBTQ+ community.

“Shake Shack seeks to support and create safe spaces for LGBTQ+ employees and communities at a time when hatred against marginalized groups continues to escalate in this country,” Idris Stover, Shake Shack’s director of diversity, equity, and inclusion, said in a statement.

“We’re honored to partner with The Trevor Project once again. And we are continuing to play our role as a business by taking action and continue being a champion during Pride Month and beyond.”

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