Red Cross using Super Bowl tickets to entice blood donors


The Red Cross is seeking help filling a "critical need" for blood donations. The organization will enter each person who donates through the end of the month to win tickets to Super Bowl 56. Each person who donates through January 20 will also be entered to win a 65 inch television and $500 gift card.

"Last year wasn't anything close to normal," says the Red Cross' Lisa Morgan. "Last year, across the country and here locally, over 50% of our blood drives were cancelled because of the pandemic."

Morgan says those blood drives would often be sponsored by local companies encouraging workers to donate. To make up for the drop in donations, she says community-based blood drives have become more important.

"Community-based drives have become the best way for us to reach donors," Morgan says. "It's become more important for us to do community blood drives."

Wednesday, the Red Cross partnered with Billy Bob's in Fort Worth and the Dallas Stars at the Comerica Center in Frisco. The organization also hosted a blood drive at its office in Dallas.

Red Cross donation drive at Billy Bob's Fort Worth
Red Cross donation drive at Billy Bob's Fort Worth Photo credit Courtesy Alan Scaia

At Billy Bob's, one donor said he had donated before but not since the start of the pandemic.

"The community needs to step up because there's been a huge lack of blood," he says. "That's what I've heard. That's what pushed me to come here."

Each person will have their temperature checked when they arrive and be asked if they have recently had any symptoms of COVID-19 or other illnesses.

Appointments are required and can be made here. Potential donors can also search for blood drives near them.