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A downtown Dallas landmark celebrating a birthday: the Omni Dallas Hotel.

General view of the downtown skyline with Super Bowl XLV art draped from the Omni Hotel as motorists make their way along on February 5, 2011 in Dallas, Texas. The Green Bay Packers will play the Pittsburgh Steelers in Super Bowl XLV on February 6, 2011.
(Joe Robbins/ Getty Images)

While headlines often highlight businesses shifting out of urban centers, one major landmark is doubling down on downtown Dallas: the Omni Dallas Hotel.

This Veterans Day, November 11, marks exactly 15 years since the convention anchor first opened its doors at 11:11 a.m. back on 11/11/11. To celebrate, the hotel is hosting a ribbon cutting—on a celebration cake—honoring 25 associates who have been with the property since day one, including Managing Director Carolyn Dent.

Connected directly to the Kay Bailey Hutchison Convention Center, the Omni remains a central pillar of downtown’s economy and hospitality scene, serving as a gateway for visiting conventioneers, sports fans, and tourists.

Lighting Up the Dallas Skyline

Anyone who looks at the downtown skyline after dark knows the Omni's most striking feature: its dynamic LED exterior.

  • The Canvas: Rather than a standard billboard or neon sign, the building is wrapped in roughly four miles of programmable LED light bands integrated across its curved, 23-story facade.
  • The Message Board: The strips act like scan lines on a giant, low-resolution screen across the city, displaying animated graphics, text, and vibrant color shows visible from miles away.
  • Civic Pride & Celebrations: The display regularly reflects what's happening across North Texas—from cheering on local sports franchises to honoring charitable causes and welcoming major conventions.

According to Nancy McDonald, Director of Sales and Marketing, the anniversary will also help kick off the holiday season. Alongside winter activations like the "Blitzen's" pop-up bar opening November 20, look up at the skyline on November 11 and throughout the coming weeks for special holiday building lights lighting up downtown.