Kellogg’s has removed whole rice grains from Rice Krispies and Coco Pops in European markets, reformulating the cereals with flour because changing weather is affecting rice quality and availability.
A company spokesperson said the update “helps us maintain consistent quality at a time when changing weather conditions are affecting the quality and availability of some of the rice and grains used in our cereals.” Rice Krispies now use rice flour instead of whole rice; Coco Pops use a blend of rice flour and corn flour. The new recipes include wheat gluten as an ingredient, so the cereals are no longer suitable for people with wheat allergies or coeliac disease.
Previously, both products carried only a “may contain gluten” advisory because of possible cross-contamination in shared factories. With wheat gluten now listed as an ingredient, wheat must be declared as an allergen and highlighted in bold on packaging. Updated packs include callouts about the recipe and allergen changes. The company said the products remain free of artificial colors, flavors or sweeteners, keep the same levels of fiber, vitamin D and iron, and were tested for taste, appearance and texture.
Kellogg’s removes rice from Rice Krispies and Coco Pops Blaming “changing weather conditions” for the recipe overhaul https://t.co/cQw1F1fDLZ
— The Grocer (@TheGrocer) November 3, 2026
The change has rolled out in the UK and is expanding across European markets in the coming weeks and months. Reports indicate U.S. and Canadian versions continue to use whole rice and are not affected. Some allergy advocates called the loss of a gluten-free option a setback for consumers who rely on the cereals, while the company said it is monitoring feedback.
Kellogg’s sources rice from multiple regions that have faced droughts, floods and other extreme weather in recent years, reducing consistent supplies of the specific varieties used in these products.
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