Revived under new ownership after filing for bankruptcy in 2023, Bed Bath & Beyond is rolling out its comeback - but not in California.
The revamped brand, now operated by Beyond Inc., says it won’t open any physical locations in the Golden State, citing a high-cost, heavily regulated business environment as the dealbreaker.
The case? California is too “overregulated, expensive, and risky,” according to Executive Chairman Marcus Lemonis.
The company adds that while brick-and-mortar stores are off the table, Californians will still be able to shop online through BedBathandBeyond.com.
News of the company’s silent departure prompted a pointed response from Governor Gavin Newsom’s office - delivered with more sarcasm than surprise.
On X, the governor’s press team mused, “After their bankruptcy and closure of every store, like most Americans, we thought Bed, Bath & Beyond no longer existed. We wish them well in their efforts to become relevant again as they try to open a second store.”