The Fenty empire is growing, and no, it has nothing to do with R9. After Rihanna conquered the world of fashion with her sexy SavageX line that’s currently worth $1 billion, she thrived in cosmetics with Fenty Beauty and Fenty Skin. Now, it’s being reported that the Bajan mogul has filed to trademark "Fenty Hair" through her company, Roraj Trade LLC.
Listen to your favorite music now on RADIO.COM.
"Fenty Hair" products will range from hair care, styling products, straightening products, coloring tools and much more. With the success of the clothing, makeup and skincare brands, it only makes sense to expand into haircare, so consumers can enjoy the full head-to-toe Fenty experience. The news comes just weeks after Rihanna and LVMH mutually agreed to suspend production of her luxury FENTY line. When the Fenty Fashion House launched in 2019, Rih made history as the first Black woman to head a brand with LVMH.
Just last August, rumors of a Fenty home line started when Roraj Trade LLC trademarked "Sorry I Am Booked," which covered silverware, cookbooks, cookware, culinary utensils and much more. So, when one Twitter user said, “can’t wait to be around the house in my fenty furniture, fenty skin on, in my savageXfenty, doing my fenty hair , wearing fentyXpuma…,” we felt that.
Can’t wait to be around the house in my fenty furnitures, fenty skin on, in my savageXfenty, doing my fenty hair , wearing fentyXpuma, while listening to absolutely NOTHING. 🥲 https://t.co/iPDwViiMVS
— a l e x (@dontgivafuck_) March 10, 2021
While the @fentyhair handles are currently occupied on social media, neither page is currently affiliated with Rihanna, but we know that when she's ready to snatch our wallets, the announcement will be jaw-dropping.
WATCH MORE: 5 Ventures that Make Rihanna the Ultimate Business Mogul
LISTEN NOW on the RADIO.COM App
Follow RADIO.COM
Facebook | Twitter | Instagram




