Since the launch of Fenty Beauty, Rihanna has been expanding the way we see makeup and the way we approach cosmetics.
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Initially launching a makeup collection that features a wide variety of shades, so that anyone can find their perfect match for their skin tone and texture…now Fenty is widening their horizons once again.
This time Rihanna is taking Fenty into the world of fragrances. Earlier this week a mysterious video was posted on the Fenty Beauty Instagram, showing off a glowing perfume bottle. The post was captioned, “Something sensual, confident yet sexxy coming your way very soon..."
The comments section on the post was blowing up, once lovers of the brand discovered the possibility of a perfume. One follower exclaimed, “Yasssssssss!! The industry rumor is that rih rih smells soooo good! I cannot wait for this!!"
Plus, Rihanna's makeup artist, Priscilla Ono, added to the hype, simply commenting, “It’s time.”
While we don’t know what the perfume bottle looks like yet, or what the featured scent will smell like, Rihanna did take to the Fenty Skin Instagram account to share her thoughts on perfume.
Alongside, a stunning and crisp black and white photo of RiRi the beauty mogul is quoted saying, “That’s the thing I love the most: it’s an experience, it’s a memory, encapsulated into a fragrance. One smell, you’ll never forget it.”
The beauty and makeup industry Instagram account, Trendmood, has hinted that the scent could be floral and that it will be arriving soon for purchase.
Fenty users in the US can get a sample of the Fenty Eau de Parfum on orders over $40 when using the code ‘FENTY.’
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