Drew Brees is beginning his post-football life since retiring from the NFL after last season and his latest partnership deal has just been inked. It was announced on Wednesday that the former quarterback has signed on with PointsBet as a global brand ambassador.
With this multi-year deal, Brees will create and star in content for PointsBet, host watch parties, and have a hand in marketing and promotional aspects of the sportsbook.
"Today is a massive day for our company as we welcome Drew Brees into the PointsBet family," Johnny Aitken, PointsBet USA CEO, said in a press release. "Drew is renowned for his tireless work ethic and achieved great success in his career regardless of the obstacles in front of him, possessing the scrappy, well-prepared challenger, win-at-all-costs mentality that embodies PointsBet's DNA. We look forward to collaborating for years to come and integrating Drew across our portfolio to complement PointsBet's market-leading technology infrastructure and strategic approach to the competitive sports betting space."
"I am excited to team up with PointsBet, a leader in the future of sports entertainment built off elite technology," said Brees in the release. "Sports betting is growing across the country and will positively impact sports engagement, and I am proud to be at the forefront alongside PointsBet and NBC Sports."
The former New Orleans Saints quarterback will also become a major shareholder in the company with this partnership. In addition, Brees will serve as a broadcaster for NBC Sports, which is PointsBet’s official sports betting partner.
Lucy is a sports betting content producer with Audacy and BetQL. She has worked with WEEI and Audacy as a writer, radio producer and podcaster. Lucy lives in Boston and loves Tom Brady and prop bets. Follow Lucy on Twitter at @LucilleBurdge.
