Shannon Joyner on producing Falcons genius 'This is SportsCenter' schedule release

Shannon Joyner joins the broadcast to share the inspiration behind the Atlanta Falcons' viral 'This is SportsCenter' schedule release parody. They highlight the contributions of Drake London and Matt Ryan while discussing the competitive landscape of NFL team marketing. The conversation also previews the upcoming Week 4 showdown against the New Orleans Saints on the 20th anniversary of Steve Gleason's blocked punt. 01:18 - Hawks NBA Draft Outlook 02:43 - Shannon Joyner Interview 09:32 - Comparing NFL Marketing 13:32 - Saints 20th Anniversary Game