AUSTIN (Talk1370.com) -- Central Texas' largest grocery store operator, H-E-B, says it will begin rolling out digital tap-to-pay functionality at its stores across the state this week.
H-E-B announced the move Monday, with a phased rollout set to begin in San Antonio and spread to the company's other stores through the rest of the month.
Tap-to-pay will enable customers to use services such as Apple Pay, Samsung Pay, and Google Pay on their smartphones and digital devices, as well as with physical cards that support tap-to-pay.
Earlier this summer, the company added tap-to-pay functionality at its Central Market stores across the state.
“At H-E-B, we’re always exploring a broad range of technologies to enhance how customers shop and pay for products,” said Ashwin Nathan, H-E-B Group Vice President of Marketing and Payments. “This has been one of the most requested services we have received from our customers and Partners, and we are excited to now make this popular technology available at all our H-E-B locations.”
The company operates more than 435 stores across Texas and parts of Mexico, with annual sales of $43 billion and more than 160,000 employees.