Lee Brice got a big surprise as he closed out his Label Me Proud Tour in Sugar Land, Texas over the weekend.
Prior to the show, fans who attended a special VIP pre-show experience were tasked with spreading the word about a prank on Brice, organized by Audacy Houston station The Bull, to celebrate the end of his tour. For the prank, six-hundred, long-stem roses were strategically placed in boxes around the pit with hopes that fans would shower the stage with them during Brice's song, "Soul."
The fans of Sugar Land didn't disappoint as each member of the pit tossed 2-3 roses on stage right as Brice sang, "I just want to buy you roses, and kiss you from your head to your toses."
The gesture was a way for The Bull 100.3 and Texas Country fans to show their deep love and appreciation for Brice and his music and thank him for wrapping the tour on their turf. According to The Bull staff, "It was an incredible night that everyone in attendance will never forget."
Never underestimate the magic that can happen when Country music fans come together!