A Visionary Power Couple: Vaughn & Cassandra Irons on the Pulse of Community Empowerment
This morning on Wake Up with Dee (News & Talk WAOK), Dr. Dee Dawkins‑Haigler sat down with Vaughn and Cassandra Irons—dynamic entrepreneurs, community champions, and the visionary owners behind Priví at Stonecrest—to celebrate National Black Business Month.
Bringing Privilege to the People
Priví—an inspired reimagining of the former Sears building at The Mall at Stonecrest—is far more than a development. It's a living, breathing node for experience, creativity, and community growth. This 143,000‑square‑foot adaptive reuse project has blossomed into a multi‑use lifestyle destination featuring amenities that span from entertainment and wellness to entrepreneurship and culture The Atlanta VoiceWhatNow.
What's Inside Priví? A Tapestry of Experiences
Phase II Additions: Highlights include Baldwin's Literary Social Bookstore & Coffee Bar; Priví Art Gallery; The Exposure Hub (co‑working and studio space); Priví Event Center; 3 Degrees Infrared Sauna; The Lion's Cage MMA & Fitness Gym; Picasso's Splat Room; Garden Life Juice Bar; and Hand & Stone Massage and Facial Spa Business WireThe Atlanta Voiceocgnews.com.
What's Next: A sprawling 50,000‑square‑foot, chef‑driven food hall is under construction—envisioned as a culinary hub with diverse dining concepts, a cultural and history center, and over a dozen unique concepts WhatNowPriví Stonecreststonecrestresorts.com.
Creative & Cultural Hub: Beyond retail and eateries, Priví includes vibrant co‑working areas, multimedia studios, live event spaces, and an art gallery that elevates local and contemporary artists ocgnews.com+1.
Heart, Healing, and Resilience
In their conversation, the Irons shared how their personal journey—in particular Vaughn's battle with stage 5 kidney disease and Cassandra's selfless donation—fueled their drive to build generational wealth and a legacy rooted in service. Their partnership, grounded in love, faith, and shared vision, has become a model of strength and community leadership The Atlanta Voice.
A Future That Serves
With future phases already in development, Priví is poised to bring a boutique hotel, expanded food hall experiences, and more cultural programming to position Stonecrest as a true destination worth returning to again and again ocgnews.comPRWebWhatNow.
Connect with Priví
For the latest updates on events, spaces, and experiences:
Website: PriviStonecrest.com The Atlanta VoicePriví Stonecrest
Social Media: Stay connected via Facebook, Twitter, and Instagram under @PriviStonecrest ocgnews.comPRWeb.
Hashtags to Share & Amplify:
#NationalBlackBusinessMonth
#BlackOwnedATL
#PrivíStonecrest
#EatMeetPlayRetreat
#CommunityEmpowerment
#SpiritOfATL
#CreativeCommons




