(WBBM NEWSRADIO) -- One day after the Illinois Supreme Court upheld the state’s assault weapons ban, Governor J.B. Pritzker has signed another gun law, which holds those gun manufacturers accountable who knowingly caused harm from unsafe marketing practices.
Pritzker signed the bill alongside lawmakers and gun control advocates at Gun Sense University, at McCormick Place, an annual training conference of more than 2,000 Moms Demand Action and Students Demand Action volunteers and survivors.
The event was hosted by Everytown for Gun Safety, a non-profit organization dedicated to advocating for gun control.
“We hold opioid manufacturers accountable. Vaping companies accountable. Predatory lenders accountable," said Pritzker said. "Gun manufacturers shouldn’t get to hide from the law—and now, they won’t be able to."
The proposed Firearm Industry Responsibility Act will prohibit advertising and marketing that encourages para-military or unlawful private militia activity and advertising to individuals under 18 that encourages the use of a firearm in an unlawful manner including advertising the uses of cartoons, stuffed animals and clothing targeted towards children.
"No single industry should be given a free pass to engage in unlawful, unfair or deceptive conduct,” said Attorney General Kwame Raoul in a statement.
“The Firearms Industry Responsibility Act clarifies my office’s ability to use the Consumer Fraud and Deceptive Business Practices Act, which is a tool to hold businesses accountable for fraudulent or deceptive practices through civil litigation.
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