
East Aurora, N.Y. (WBEN) - The Aurora Theatre has had six different owners or “custodians” since it opened in 1925, including Elbert Hubbard II, whose family founded the Roycroft community in East Aurora.

As of Feb. 1, the theatre's seventh owner is Scott Bieler and the West Herr Automotive Group, taking over from current owners Paul and Lynn Kinsella.
“We could not be happier for The Aurora and the community to have Scott and his team assume ownership of the theatre and popcorn shop,” Lynn Kinsella said in a statement. “Paul and I have enjoyed our time as its owners and are so excited that The Aurora Theatre will continue for many years to come.”
The Kinsellas owneded the theatre for 11 years, guiding it through the conversion from 35 mm to digital projection and keeping it as open as possible through the coronavirus pandemic.
Bieler said he is honored to carry on the legacy of the Aurora Theatre. "We look forward to building on what Lynn and Paul Kinsella have built, and expanding on the charitable work they have done in the community."
West Herr plans on expanding and hosting more charitable events at the theatre, as well as speaker and musical events. "We are excited for the opportunity to be the next steward of the Aurora Theatre and for this new opportunity for West Herr to serve our community," said Bieler.
The Aurora Theatre will be closed for the first two weeks of February for renovations and will re-open February 18th.