Evan says he knows what can help catapult Major League Baseball back into another stratosphere in terms of nationwide popularity, and it involves a Taylor Swift-like introduction.
As the NFL enjoyed more viewership in an AFC title game ever, Evan says MLB would enjoy a viewership spike if a star in their league began dating a star on the level of Swift, if there is one.
“You may not like it - I don’t understand why - but you must face the reality that it is taking the league to another level,” Evan said.
“Travis Kelce and Taylor Swift are the closest thing this country has to a prince and a princess, and what Major League Baseball needs is Taylor Swift hooking up with a baseball player. Could you imagine if Corey Seager - who I know is married, I respect that - imagine if Corey Seager, for the rest of the regular season, was hooking up with Taylor Swift? Could you imagine if Corbin Carroll, who most people don’t even know who he is, if all of a sudden, it starting hitting the tabloids, ‘Diamondbacks rookie Corbin Carroll hooking up with Taylor.’ Could you imagine what that would have done for Major League Baseball?”
Morash countered with Kate Upton and Justin Verlander, and how that widely-known relationship didn’t move the needle for baseball, but Evan says a star like Swift is on a completely different level.
“Kate Upton is nowhere in the same stratosphere as Taylor Swift in terms of popularity…nobody cuts through like Taylor Swift,” Evan said. “The amount of celebrities that could bring baseball to fame, it’s a short list. It’s Taylor Swift, it’s Beyonce, it ain’t even Sydney Sweeney, who is currently the apple of everybody’s eye.”