Ben Affleck is back in the director’s chair at the helm of an advertising campaign for WynnBET. Affleck serves as the director and star of the new ads, along with Shaquille O’Neal and Melvin Gregg.
Affleck posted one of the commercials to his Twitter Monday morning when the new ads were announced. According to the press release from WynnBET, the ads will also run on television with other elements of the spots integrated in the WynnBET app and its social media platforms.
“This campaign is a winner,” O’Neal said in the press release. “The Wynn offered the perfect backdrop and it was a lot of fun to shoot alongside Ben and Melvin. I’m excited for fans to experience WynnBET, a world-class mobile sports betting experience.”
“Our new campaign brings the WynnBET experience to life -- the marquee talent, the connection to Wynn Las Vegas and the excitement of betting with WynnBET,” Wynn Interactive CEO Craig Billings also said in the release. “Every detail of this shoot was carefully considered, and Ben did a great job hand-picking the cast and crew as well as developing the characters to capture the fun involved with winning together. We’re excited to show everyone what WynnBET has to offer.”
O’Neal also tweeted out the ad on Monday, saying he had a “great time” shooting it.
Lucy is a sports betting content producer with Audacy and BetQL. She has worked with WEEI and Audacy as a writer, radio producer and podcaster. Lucy lives in Boston and loves Tom Brady and prop bets. Follow Lucy on Twitter at @LucilleBurdge.