(670 The Score) The Bears will raise season-ticket prices by an average of 10% in 2025, they announced Wednesday.
The news arrived after the Bears had a miserable 5-12 season in 2024, a year that opened with playoff expectations but was derailed by a 10-game losing streak and which was marked by the firing of head coach Matt Eberflus in late November. Nonetheless, the Bears decided to have a significant increase in ticket prices after considering “market dynamics, industry trends and a strong home schedule,” president Kevin Warren said in a letter to fans.
That news and the explanation didn’t sit well with Score morning host Mike Mulligan.
“I’m far from pleased hearing that,” Mulligan said Thursday morning. “Didn’t they just raise ticket prices last year like 8%? So that’s 18% over two years.
“That team was god awful last year. How was the record at home? How bad have they been? Especially after nobody was allowed to swear on ‘Hard Knocks,’ and then everybody (the fans) had to swear the whole season long. Give me a break. You should win before you start raising prices an average of 10%. I get it. They got a lot of expenses. They’ve got to pay off coaches. They’ve got to buy new coaches. They need players. Why are you handing that onto the public?
“Nobody sells losing like the Bears. And no one charges for it now (like them) either. It’s just insane that they just raised the prices.
"Could there be a worse look than raising prices after the season they just experienced? I'd be befuddled in an effort to find it. Nobody thinks this is wise, and nobody feels like they're getting a good deal when you watch this team play."
You can listen to the full segment in the audio player above.