Disney Springs at the Walt Disney World Resort in Orlando is home to magical theme parks, exciting roller coaster rides, and now, M&M’s latest candy store, where the customer is in control.
The state-of-the-art location spanning 10,000 square feet features classic M&M's store attractions that people love, including a colorful Wall of Chocolate and M&M’s characters.
The store fully immerses guests in an interactive M&M’s brand experience and offers exclusive co-branded Disney and M&M’s merchandise including apparel, mugs, and more, the website states.
Director of Global Retail at Mars Retail Group, Patrick McIntyre said in a press release that opening up an M&M’s store in Disney Springs was an easy decision because of the upbeat environment in the area, Delish reported.
"The biggest brands create the best moments in some of the world's best places. M&M'S brings more smiles across generations and connects people around the world," he said.
"Choosing culturally vibrant locations for our new stores is key to Mars Wrigley's retail expansion strategy to delight our valued consumers, and Disney Springs is the perfect backdrop for the most popular confectionery in the world."
Disney fans that are unable to attend the park because of the pandemic can take a virtual tour of the bran new store online at Mms.com.
From there, you can click through the space in a 3D experience that shows the fun kiosks customers can use to make individual custom candy bag.