Kelsea Ballerini brings no filters and self-love to new partnership with Aerie

'It’s all about celebrating what makes us confident and doing it with no filters'
Kelsea Ballerini
Photo credit Getty Images

Kelsea Ballerini is leading with self-love for a new campaign with Aerie women’s clothing brand.

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The 27-year old shared the news via social media, where she posted untouched photos of herself in an Aerie bra and underwear hash tagging #AerieREAL to highlight the company’s Real Voices campaign.

“As the leader in showcasing real women, Aerie has built a powerful community, which we continue to foster by creating even greater opportunities for our customers’ voices to be heard,” said AE & Aerie President, Executive Creative Director, Jennifer Foyle in a statement.

“The #AerieREAL Voices campaign serves as a global testimony to our brand, as we echo the personal journeys and stories of these incredible and inspiring individuals. Our leading brand platform and strong community, together with amazing product, is solidifying our leadership within the industry.”

Kelsea shared her support for the campaign on social media writing, “Very proud and thrilled to partner with @aerie for the launch of our #AerieREAL Voices campaign.”

She continues, “It’s all about celebrating what makes us confident and doing it with no filters and with all the self love. Tell us why you’re #AerieREAL on aerie.com and you could be part of our next campaign. #AeriePartner”

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Featured Image Photo Credit: Getty Images