SAN FRANCISCO (KCBS RADIO) – Following the tragic shooting at the Uvalde, Texas elementary school earlier this week, many Bay Area communities have been showing support, and leaders have been calling for more gun control.
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One large group in San Francisco – those employed at tech giant Salesforce – is also taking action.
In an open letter dropped in the company's Slack channel on Wednesday, employees address co-CEOs, Marc Benioff and Bret Taylor, CFO Amy Weaver and CMO Sarah Franklin on ending Saleforce's relationship with the National Rifle Association, according to reporting by SFGATE.
The letter calls on the company to cease its “commercial relationship with our customer, the National Rifle Association,” as reported by the outlet, and begins with a recent quote from Benioff calling for more “direct action” after the tragedy.
According to the letter, as reported by the outlet, the NRA is a customer of Salesforce, and uses its software to promote themselves and fundraising efforts, citing specifically how they “use of Marketing Cloud to capitalize on mass shootings.”
"Based on past history, it is likely the NRA is already upping, or preparing to up, their Marketing Cloud usage in response to this tragedy, not to prevent future tragedies from happening, but to sow fear, sell guns, and abet future atrocities," the letter continued, as reported by the outlet.
In 2019 the company ended relationships with customers who marketed semi-automatic and 3D-printed guns, enforcing the decision in its services policy, the outlet reported.
The open letter has received an outpouring of internal support, and by Thursday afternoon, more than 4,000 people had signed it, according to the outlet.
Salesforce did not respond to KCBS Radio’s request for comment at the time of publication.
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