Through its parent company Daimler, Mercedes-Benz announced a $47 billion investment to shift its entire catalog of vehicles to be electrically powered by 2030.
The automaker said it would build eight battery plants to scale up its electric vehicles drastically. So far, four plants are in the works in Europe, and at least one will be in the United States.
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Company leadership described the fully electric plan as incremental.
“We really want to go for it ... and be dominantly, if not all electric, by the end of the decade,” Ola Kallenius, a chief executive, told Reuters, noting that the first benchmark would be eliminating all spending on traditional gas technology by 2025. The company expects by then, electric and hybrid sales will comprise at least half of all its sales.
Parent company Daimler will take the Mercedes-Benz moniker as its new name sometime in 2021.
Other automakers have set similar electric deadlines. Volvo, Jaguar, and Bentley share Mercedes-Benz’s timeline for 2030, while General Motors hopes to do it by 2035.
California Gov. Gavin Newsom signed an executive order last year requiring all new car and passenger truck sales in California to be electric vehicles by 2035.