Missouri ups enforcement of teen vaping with new 'Clear the Air' campaign

vape pen and smoke

JEFFERSON CITY, Mo (KMOX) - A new vaping awareness campaign in Missouri has been created called "Clear the Air." 

In October, Mike Parson signed an executive order directing multiple state departments to put the youth-focused campaign together. 

Part of the campaign is "fact sheets" for educators and posters for schools.  The Missouri Department of Alcohol and Tobacco Control is also upping its enforcement at vaping shops.

.@GovParsonMO signed an executive order directing multiple state departments to put the youth-focused campaign together pic.twitter.com/s9L96AEE5V

— KMOXSports (@KMOXSports) November 18, 2019

Related: Parson calls for public awareness campaigns on vaping, holds off on ban

"One of the most important responsibilities I have as Governor is to protect the health and well-being of our future generations. Vaping is truly an epidemic among our youth, and we must take action now to educate them about the potential risks of these products," Governor Parson said. "Over the last 30 days, DHSS, DESE, and DPS have worked hard to develop this campaign, and we appreciate their team effort to bring awareness to the dangers of youth vaping and ensure a healthy public now and in the future."

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