St. Louis is set to get back an Transatlantic airline route we haven't had since the days of TWA.
Our airline analyst Mike Boyd for years has been saying, now that Lufthansa is well-established with a direct flight to Frankfurt Germany, there's room for another, and he pointed to British Airways.
Wednesday morning, the Mayor, County Executive and economic development officials will announce a new route. It's widely reported to be to London, Boyd says it'll be to Heathrow.
He says the route should be a success right from the first take-off, both in terms of ticket sales and revenue. While Lufthansa is popular for those going to Eastern Europe and Asia, Boyd says British Airways should be popular with those connecting around Western Europe.
KMOX will be at the announcement at 9am.