ST. LOUIS (KMOX) - The price of everything has gone up, but have you noticed it's a lot more severe with name brands versus the generics? Walmart says the price difference between Kraft and Great Value cheese used to be 25-percent; now it's 50-percent.
Why are brand-name prices rising higher? Business Insider Senior Retail Reporter Dominick Reuter joined our Michael Calhoun to go in-depth on this new trend among customers.
